Goal & Funnel

Rainbow Crepe Cake at Rain Cafe, Seattle
Rainbow Crepe Cake at Rain Cafe, Seattle

Google Analytics: Goals & Funnel

Crepe Cakes. This has been an obsession of mine over the year because of an episode on Martha Bakes. Martha Stewart created this absolutely delectable Matcha Green Tea Crepe Cake, layer by layer.

The goal I set up for my assignment will be for the user to click on the Instagram link by Best Food Seattle and my About page. The goal will be in the post, Crepe & Cake.  The funnel path will be for the user to click “Continuing reading” on the post which will also lead them to a video on how to make a crepe cake of their own, Best Food Seattle’s Instagram and About.

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